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THE HAIR INDUSTRY IS GREAT AT SOME STUFF. BUT COULD DO BETTER AT OTHER STUFF…

  1. CONSULTATION

95%

OF STYLISTS BELIEVE THEY DO A FULL & THOROUGH CONSULTATION FOR EVERY CLIENT

 

HOWEVER

ONLY 7%

OF CLIENTS FEEL THEY HAVE EVER HAD A CONSULTATION ONCE!

2. REBOOKING


MAKING SURE EVERYONE GETS WHAT THEY WANT, WHEN THEY WANT IT IS TRICKY. SALON STYLISTS ARE BUSY, CLIENTS ARE BUSY. SOMEHOW, YOUR DENTIST MANAGES THEIR BOOKINGS AND REBOOKINGS WELL. COULD WE DO IT LIKE THEM?

3. TAKE HOME HAIRCARE


93%

OF CLIENTS AREN’T OFFERED ANY HAIR CARE OR STYLING PRODUCTS

 

HOWEVER


85%

CLIENTS WOULD PURCHASE HAIR CARE PRODUCTS IF RECOMMENDED BY THEIR STYLIST

4. SOCIAL MEDIA

  • ITS THE NEW WORD OF MOUTH

  • ENCOURAGING PEOPLE TO SHARE THEWIR NEW LOOK

  • INCREASING EXPOSURE ON SOCIAL MEDIA

  • INCREASING ORGANIC REACH

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